Hygiene and wellness brand Pee Safe has raised Rs 25 crore in a Pre-Series B round, led by entrepreneur and investor Shaival Desai and existing investor Alkemi Growth Capital.
Through this raise, Pee Safe aims to build depth in feminine hygiene and sexual wellness, and accelerate its personal care brand FURR, as well as allocate funds for further R&D and product launches in the next one year, the official release stated. The brand is also looking at raising Series B funding later this year.