Instoried, an AI (artificial intelligence)-powered startup that tracks the performance of content prior to publication has raised $8 million in funding from Pritt Investment Partners and 9Unicorns.
This round also saw participation from Mumbai Angels, Venture Catalysts Angel Fund, SOSV, and a few HNIs.
Instoried, founded in 2019, aims to use the fresh capital to further strengthen its tech stack, enter newer geographies and expand the team as well as operations.
The AI-driven tracking software of Instoried allows for real-time sentiment analysis at the point of content creation to ensure performance ahead of publication.